Julia Curtiss | find out WHY™ | Using an ethnographic research approach to anticipate customer needs

Go beyond customer service stats and brand awareness studies. Numbers tell only part of the story – find out WHY™

It’s a noisy world. Finding ways to reach customers and make an impact requires in-depth insights.

Using an ethnographic research approach, I help both large and small companies in a variety of industries confirm suspicions, clear up internal debates, focus marketing and communication messages, and reveal the nugget of information that identifies an opportunity.

By meeting customers in their natural environments and spending time with them, I learn what they actually think and how they behave – not just what they say.

My goal is to provide you with the essential information to better anticipate customer needs, deliver the right information at the right time, and refine brand strategies to resonate with your audiences.